DMJ, 50 years

Fifty Years. Two Generations of Trust. One Thank You.

Since 1976, David Mellor Family Jewellers has been Hampshire's family jeweller. This summer, we're celebrating 50 years the way we know best: with you.

20 July – 31 August · In store & online
★★★★★  4.9 rated · 600+ Google reviews Family-run since 1976 Every piece checked & guaranteed Eastleigh · Andover · Totton
Our story

Fifty Years in Hampshire

It started in 1976, when, at the age of 24, David Mellor decided to set up a market stall with just £400 worth of stock. He had a simple idea: sell jewellery the honest way, and treat every customer like family. Although David is no longer with us, the values he built the business on continue to guide everything we do.

Fifty years on, that idea hasn't changed, even as the shops, the stock, and the family running them have grown.

Three stores. A workshop full of people who've spent their careers doing this properly. And thousands of Hampshire families who've trusted us with their biggest moments: engagements, anniversaries, gifts that mattered.

As we celebrate 50 years, we're simply saying thank you. Thank you for your trust, your loyalty and for letting us be part of your family's story.

David Mellor at the counter in the early days of the business
The Mellor family at the opening of the Eastleigh store, 2022
The celebration

What's Happening

From 20 July to 31 August, across all three shops and online.

Nostalgic Window Displays

Fifty years of photos, memories and customer stories, filling our windows at Eastleigh, Andover and Totton all summer.

Spin the Wheel

Spend over £50 in-store and spin for a prize. The top prize is 50% off a full-price item: save up to £1,000.*

50% Off Selected Stock

A genuine thank-you, not a clearance. Every piece checked and guaranteed, as always.

A Small Keepsake

Look out for our new receipt holders: a small nod to 50 years, on every purchase this summer.

*Spin the Wheel terms: the top prize is 50% off one full-price item. Excludes pre-owned watches, pre-owned bags, pre-owned heavy gold, coins & bullion. Maximum discount £1,000.

The 50th selection

Half-Price, Full Promise

A selection of pieces at 50% off to mark 50 years. Each one is a one-off: checked, guaranteed and ready for a new home.

Ask About a Piece

One-off pieces: once they're gone, they're gone. New pieces added through the summer. Was-prices are our normal selling prices.

How we've always done it

Fifty Years of Getting It Right

Every piece that leaves our shops has been carefully selected, inspected and guaranteed by people who've done this for decades. That's not new for our 50th. It's just how we've always worked.

Authenticated

Every pre-owned piece checked by our in-house team.

Assessed

Jewellery and watches are attentively assessed in our workshop before they're displayed.

Guaranteed

If we wouldn't sell it to our own family, we don't sell it to yours.

What people say

600+ Reviews, One Theme

★★★★★

Had a great experience shopping here, great range and Tarells customer service was fantastic he couldn’t of been more helpful

Dan CReview from Google
★★★★★

Outstanding service received with altering a wedding ring. Very knowledgeable and quick turnaround

Ruby PReview from Google
★★★★★

The team at David Mellor Family Jewellers provided a fantastic service from start to finish

ShaunReview from Google
★★★★★

So friendly and helpful. I strongly recommend and will be going back

ShevieReview from Google
★★★★★

I had a truly wonderful experience shopping at David Mellor Jewellery, and I cannot praise the service highly enough.

Shamisa DReview from Google
★★★★★

Absolutely brillant jewellery shop. The staff are very knowledgeable, kind and friendly.

Jade BReview from Google
★★★★★

Visited this lovely local Jewellers on Thursday. Super, knowledgeable staff.

Denise MReview from Google
Visit us

Three Shops, One Family

Pop in any time this summer. Real people, a proper welcome, and the kettle's usually on.

Eastleigh

★ 4.9 · 175 Google reviews
32 The Swan Centre, Wells PlaceEastleigh SO50 5SG
  • Mon–Sat9:30–5:00
  • Sun10:00–3:45
✦ Home of our workshop Call 02380 322290

Andover

★ 4.9 · 284 Google reviews
63b Chantry Centre, Chantry WayAndover SP10 1RN
  • Mon–Sat9:30–5:00
  • SunClosed
Call 01264 356164

Totton

★ 4.8 · 140 Google reviews
35 The Precinct, Commercial RoadTotton SO40 3BX
  • Mon–Sat9:30–5:00
  • SunClosed
Call 02380 865349

First Look at Our 50th Arrivals

Sign up and we'll email you the best of our 50th selection before anyone else, plus 10% off your first order.

Lovely. You're on the list, keep an eye on your inbox.

10% off excludes pre-owned watches, pre-owned bags, coins and bullion. We'll only email you the good stuff, and you can unsubscribe any time.